Product Information Management
BWA’s PIM module runs inside the same runtime as your CMS, commerce connectors, and workflow engine — so product data stays consistent everywhere it appears, with no second vendor to manage.
Product and Vehicle Management
A retail catalog and a vehicle-listings engine, running where your content already lives. One admin, one login, one set of permissions.
Your merchandising survives the overnight feed.
Pin a field, a price or a photo order and the next automated sync leaves it alone. A week of merchandising is not undone at 3am.
Two locations, two prices.
Each store keeps its own pricing and photos through every sync.
Best offer wins, automatically.
Dealer and manufacturer offers resolve against the vehicle, not a spreadsheet.
Media
Imagery generated on the product and vehicle record, in the platform.
Taxonomy
Catalogs, collections and facets generated rather than assembled by hand.
Metadata
Titles, descriptions and structured data per product and per vehicle.
Every connector is written. Turning it on is a signature, not a sprint.
Inbound data sits behind one interface, waiting on a countersigned order rather than a development cycle. The marketplace feeds and checkout are already built.
Data in — ready, awaiting order
Out to market and checkout — built
A catalog specialistDeep product data, and a separate website to license and keep in sync.
A listings vendorVertical features on a surface you do not own.
BWACatalog, listings and the site that renders both. One platform.
Already deployed as packaged installs across two sectors, automotive and public sector from the same platform.
FAQ
Questions about the platform, architecture, or deployment? Start here. Not finding what you need? Talk to our team.
No. PIM is a native module included in the BWA platform, not a separate product with its own license or implementation project.
It depends on the complexity of your product catalogue and how many channels you're connecting. A discovery call is the fastest way to get a realistic estimate for your specific scope.
No. BWA connects to commerce platforms like Shopify through native connectors rather than replacing them, so your existing storefront investment stays in place.
Yes. Every record is scoped to a domain, so multi-tenant deployments keep product data, users, and configuration fully isolated between sites.
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